Put together complete outfits from your range
Fashion shops put together complete outfits from their range
Fits: Sales · Marketing & communications
For any item, customers immediately see matching trousers, shoes and an accessory from your range, online and in store. You sell looks instead of individual items, without the styling team maintaining every look by hand.
Is this for you?
- Your range is large enough that several matching combinations are possible for one item, and it changes every season.
- Your item data contains colour, material, category and season in a clean form, not just free text.
- You have an online shop or a sales app in which an outfit function can be set up.
Export 20 to 30 items from one product group with colour, material, season, price and available sizes, and use the template below to put together three outfits around a starting item. Check them through your stylist’s eyes: would you put this in the shop window?
How to go about it
- Decide what the outfits should achieve
- Bring together item data, images and stock
- Set up the outfit function in the shop
- Compare with some of your visitors
- Activate it for all channels
- Check the effect and variety of the looks
Templates to copy
The complete guide
- 6 steps explaining exactly what to do
- 3 proven templates to copy into your own AI
- Safe use: data, checking, deciding, informing
- Pitfalls, effort and how to recognise success
With the training you get all 430 guides for as long as your access runs.
Same approach, other use cases
13 more use cases follow the pattern “Recommending & personalising”.
MO-06 · Legal status 08.10.2026